A leader in powering streaming TV

Distribute and monetize content
Acquire and retain viewers at massive scale
Target the right ad at the right time

We make streaming TV possible

Wurl powers the world’s Connected TV (CTV) ecosystem with smart solutions for publishers, streamers, and advertisers to grow viewership, maximize revenue, and strengthen brand value.

3B+

Monthly HOV

70B+

Monthly available impressions

50+

Streamers worldwide

FUELED BY PERFORMANCE-DRIVEN DATA

Our tech supports the entire streaming TV ecosystem, from distributing content to precisely targeting ads

Improve attention by aligning your ads with the content on screen before the ad break

Maximize revenue across your CTV inventory with access to our exclusive demand

Capture new audiences and increase engagement with your streaming content

Spin-up streaming TV channels with our solutions for content distribution & ad management

Wurl captured positive attention and outperformed other campaign strategies for Monks

Monthly HOV

Lift in purchase intent

“During a recent campaign, BrandDiscovery’s emotion targeting led to a 33% lift in aided brand awareness – outperforming the KPIs of our CTV campaign strategies.”

Matthew Kramer Former Head of Brand Investment

The simplest and easiest way to connect advertisers, streamers, and publishers

Advertisers

Reach audiences at the right time with advanced targeting

Gen-AI targeting precisely aligns your ads in real time with premium CTV content to engage viewers, deliver positive attention, and drive performance.

Streamers

Optimize ad yields and add differentiated demand

Leverage our AI-powered performance marketing solution to grow audiences and subscriptions, reduce churn, and measure ROAS.

Publishers

Access global audiences to better monetize content

Tap into one of the world’s largest FAST networks to distribute your programming globally across leading streaming platforms.